Glu Mobile (News - Alert) has inked a deal with DreamWorks Animation SKG to develop and publish a mobile game for the 2008 movie release of Madagascar: Escape 2 Africa, the sequel to the studio’s 2005 hit animated movie, Madagascar.

 

Under terms of the agreement, Glu will develop and publish a mobile game scheduled for global launch in conjunction with the film’s U.S. premiere on November 7, 2008. Madagascar: Escape 2 Africa will be distributed by Paramount Pictures (News - Alert). Glu’s mobile game and content is expected to be available to consumers in October 2008.

 

Senior Vice President of Global Publishing, Glu Mobile, Jill Braff said in a statement that ‘Madagascar’ was an enormous success and created a broad fan base around the world. She added that the company is very pleased to announce this license with DreamWorks Animation to bring the Madagascar brand and its well-loved characters to mobile subscribers worldwide.

 

Glu Mobile’s production team is working closely with the DreamWorks team to create a vibrant and entertaining game that contains elements of the movie but has a storyline and game mission unique to itself.

 

Glu is a global publisher of mobile games. The company was in news earlier this month when announced an extended partnership with 2waytraffic International, a global provider of interactive entertainment, to develop and publish games based on 2waytraffic’s successful Who Wants To Be A Millionaire? franchise.